“Companies with strong cultures achieve up to three times higher total returns to shareholders than companies without them.” McKinsey’s Organizational Health Index. Has your company culture been eroded through Covid?

Regardless how well thought through your winning strategy might be, the culture of your company ultimately determines your success (“Culture eats strategy for breakfast.”-Peter Drucker, now COVID might have your culture for breakfast, lunch and dinner). Creating a culture which is geared to win is your secret recipe, it isn’t about table tennis corners, posters with inspiring quotes on office walls or zoom after work “get together”. It’s rather about creating a sense of belonging, respect and dignity because much of it is anchored in unspoken behaviors, mindsets, and social patterns.

People long to belong, and they want to be part of something bigger than themselves.